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While the importance of social media as an effective marketing and communication tool for businesses may seem obvious, many small and large businesses are still struggling to adopt. To help understand this I have highlighted a few reasons why this … Continue reading →
Many Kenyan companies do not have an IT Policy let alone a Social Media Policy because they do not appreciate its importance or if they do the policy is not documented which is the same as not having it altogether. … Continue reading →
I agree that each social media is unique in its function and some social media are best suited to do certain tasks than the other. Continue reading →
A case in mind is where some Wikileaks followers are being subpoenaed for some postings that they made on twitter. So, before you click SEND, Mind what you are posting. Continue reading →